This is a demo store. No orders will be fulfilled.

Fishing Lures for Pike, Bass, Perch and more!

For all the predator and lure anglers out there, lures are perhaps the most important bit of kit in their tackle arsenal. That’s why here at Angling Direct you’ll find a range of lures of which each and every example has been personally selected and approved by our in-house team of experts, having been extensively tested and proven in terms of both performance and value for money.

We, here at Angling Direct, have taken so much care and time sourcing our lures, as we know how important they are, and, right now, our lure fishing collection features more than 150 different lures. These have been sourced from the market’s leading brands both at home and outside the UK, designed and manufactured with superior results in mind. From Abu Garcia to Tsunami, Fox Rage to Jarvis Walker, and every other household name that’s come to be associated with top-class predator tackle. Angling Direct brings the industry’s finest to your door. And as the leading stockist of Daiwa in the country, we have world-class deals on their tackle across their range – including their range of poppers and soft lures.

How do fishing lures work?

Terminal tackle such as the lure you choose is vital for every angler, but for the modern lure angler, it is especially important as they rely on it not only to catch their fish but also to tempt the fish in the first place. But how do lures exactly do this?

There is a variety of different fishing lures to choose from, with colour, material, texture and even movement to consider. Lures attract fish by imitating baitfish that the predator usually attacks, drawing them out from their hideouts to take a bite! You can get a variety of colours, some closer to the baitfish’s real appearance, some brighter to be tracked by the angler’s eye. Reflective paint or spinners are added to also draw attention when light hits the lure.

Many lures will have realistic eyes and can really resemble an injured baitfish even down to its movement. Some lures are made from soft rubber, others a harder plastic or even wood with flexible spines to achieve the movement of the fish. Depending on how you reel your line back in will affect the behaviour of the lure as it pulls through the water. There are many styles you can try with lures from cranking to jigging!

You can also purchase lures from Angling Direct with an extra layer of attraction! Some fish respond well to feeling or hear vibrations through the water. That is why you will find that some of our stock will feature lures with rattles inside or with spinner blades on their tails which create noise when moving through the water.

Types of Fishing Lures

There is a plethora of variety in our collection, and we stock a full range of slow sinkers, spoons, spinners, and drop shot lures – as well as jig heads. We stock sets for particular fish – for example, we have pike, perch, and trout lures – so you can buy a collection suited to your target. We also stock lures individually for those looking to expand their collection with a few key items. Whichever prey you’re looking to imitate, whether it be a minnow, a lobworm, or something a little more exotic, we have the lure for you! Not only this, but our range isn’t restricted to freshwater predator fishing. We also stock an impressive selection of lures for sea fishing, so no matter your angling style you’re able to find the perfect tool for the job in hand.

Do you use weights with lures?

You may find some lures with the option t add or remove weights included within the body of lure itself or alternatively you can add a sinker to increase the rate in which the fishing lure will sink in the water. Adding weight to your lure is preferable for when trying to catch bottom feeders or predators that are located deeper in the waters such as bass or catfish.

Do you still have questions?

If you are wondering ‘what lures to use with what fish?’ or ‘if it is better to fish with bait or lures?’, then why not check the AD blog, ADTV Youtube channel or contact the AD support team for more information! We understand that it can sometimes be difficult for newcomers to know where to start with such comprehensive collections. That’s why our expert team is ready and waiting to hear from you at any time with any questions you may have on our range of lures. Speak to any of our shop staff or contact our customer services team and they will be more than happy to impart their angling wisdom. We’re proud to cover all fishing styles and budgets across the board, so no matter what it is you’re looking to land or how much you’d like to spend, we can help make it happen.

We’re constantly changing and adding to our collections with new products and special offers, so check back on a regular basis to see what’s new. Angling Direct has the world-class lures that could take your success stories to the next level.

Unparalleled Variety in Fishing Lures

Angling Direct prides itself on offering an extensive selection of fishing lures, catering to both novice and seasoned anglers. Our range includes top-tier brands known for their quality and effectiveness in lure fishing.

With options like bass fishing lures, pike fishing lures, and perch fishing lures, we ensure you have the perfect lure for your next fishing adventure.

Lure Fishing: A Technique for Every Angler

Whether you are venturing into the world of lure fishing for the first time or looking to refine your technique, our collection offers something for everyone.

From soft plastic lures to intricate crankbaits, our products are designed to enhance your fishing experience.

Our knowledgeable staff can guide you in selecting the right fishing lure to match your skill level and target species.

Pike Fishing Lures

Targeting pike requires specific lures that can withstand this predator's strength. Our pike fishing lures are robust and designed to mimic the movements of prey, ensuring an exciting and successful fishing experience.

Bass Fishing Lures

Bass fishing enthusiasts will find a wide array of bass fishing lures at Angling Direct. Our selection includes lures that cater to different water conditions and bass behaviours.

With a focus on quality and precision, these lures provide an edge in attracting and catching bass, making every trip rewarding.

Perch Fishing Lures

For those targeting perch, our collection of perch fishing lures is second to none. Light, versatile, and effective, these lures are perfect for refining light tackle techniques.

They offer a blend of subtlety and attractiveness, crucial for tempting this elusive species.

Soft Plastic Lures and Jig Heads

Our soft plastic lures and jig heads offer unmatched versatility. Perfect for a range of species and conditions, these lures can be adapted to suit various fishing styles.

From subtle movements to more aggressive tactics, these lures are a must-have in every angler's arsenal.

Crankbait and Creature Baits

Crankbaits and creature baits are ideal for anglers looking to experiment with different retrieval techniques. These lures are designed to mimic a variety of prey species, making them irresistible to fish. Their unique designs and vibrant colours make them a popular choice among innovative anglers.

Spinner Bait: The Classic Choice

Spinner baits have long been a staple for anglers worldwide. Known for their effectiveness in attracting attention through movement and vibration, these lures are a classic choice for various fishing conditions. At Angling Direct, we offer a range of spinner baits that are both reliable and easy to use.

Explore Our Range and Elevate Your Angling Experience

At Angling Direct, we are committed to providing anglers with the best possible equipment and advice. Our range of fishing lures is carefully selected to ensure quality, performance, and satisfaction.

We invite you to explore our collection and find the perfect lure to elevate your angling experience.

Fishing lures are an essential piece of equipment for any angler, providing the perfect way to attract and catch fish. From pike fishing lures to sea fishing lures, there is a lure to suit every type of fishing and every species of fish.

At Angling Direct, we stock a huge range of fishing lures from some of the biggest brands in the industry, including Rapala, Savage Gear, and Fox Rage. Whether you're looking for hard body lures, soft plastic lures, or even metal lures, we have a lure to suit your needs.

Fishing for bass with lure is a popular method, and we have a range of lures specifically designed for this type of fishing. From topwater lures to crankbaits, our range of bass fishing lures has everything you need to catch these elusive fish.

Perch fishing lures are also available, with a range of sizes and colours to suit all types of fishing and all levels of experience. Whether you're targeting perch in rivers, lakes, or even the sea, our perch fishing lures will help you to get the results you're looking for.

At Angling Direct, we understand that choosing the right lure can be a daunting task, especially if you're new to the sport. That's why we offer expert advice and guidance on all of our products, to help you make an informed decision when it comes to buying lures.

When it comes to lure fishing, the right lure can make all the difference to your success on the water. Whether you're fishing for pike, sea trout, or even saltwater species like bass and cod, our range of lures has everything you need to make your next fishing trip a success.

With fast and free delivery on orders over £25, and a price match guarantee on all of our products, there's never been a better time to buy your lures at Angling Direct.

View as: Grid List

Items 193-204 of 477

Set Descending Direction
per page
To top