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Since its establishment in 1936, Rapala has been one of the angling world's favourite fishing lure manufacture as well as being one of the leading innovators in fishing tackle lures. Rapala has an exceptional ability to continuously improve lure fishing forever being deeply motivated by the needs of the predator fishers.
All the Rapala lures have a wobble that imitates a wounded baitfish and can be seen in the superior know-how in lure design and traditional craftsmanship values that are combined with cutting edge technology and uncompromising quality control. Today’s technology allows very advanced and precise production methods, yet throughout the production process, the lure parts are repeatedly checked for quality. Rapala lures are still hand-tuned and tank-tested before packaging to assure your lure has the Rapala trademark swimming action that big fish cannot resist, straight out of the box.
Small only in size, not fishability, the ultra-light shad lure has a body length of just 4 cm. Weighted just 3g, the Ultra-Light Shad has a super casting distance. The slow sinking body and longer lip are designed for medium depth presentations by allowing excellent castability for an ultra-light lure.
The Ultra-Light Shad also has a very tight wobbling swimming action when on a steady retrieve. The lure has a running depth of 1.2-1.5m and runs true even at higher retrieve speeds and in fast-flowing water when fishing rivers and streams. If you decide to pause your retrieve the lure slowly sinks deeper in the water or weed beds.
The body features of the lure also include two VMC black nickel round bend hooks, both sizes no. 10. These hooks are located at the rear and near the belly of the fish shape.
The lure is available in three colourations, choose from the rainbow trout, shad or gold bait fish designs. These designs are made even more life-like by its 3D holographic eyes that follow the angle the lure is held at as well as featuring the exaggerated external scales. These lures are ready to fool even the trickiest of biters.
Rapala gives a tip with this lure to add aggressive twitches or short rips and paused when retrieving the lure to increase the baitfish similarities to your underwater presentation. The ultra-light shad can be fished with vigorous twitches without the worry of the lure suddenly popping up to the surface or losing its swimming depth.
An excellent, all-around lure for a little deeper, ultra-light presentation.
FREE UK delivery on orders over £25.
Normally delivered up to 5 working days. Priority delivery option available at checkout.
Full tracking is available through our couriers from the evening your item has been dispatched.
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Return of goods & Refunds
Any incorrect or damaged goods must be reported within 5 days of receipt. These will be replaced as soon as possible at no expense to yourself. All unwanted items must be either returned at your own expense or taken into your local Angling Direct store.
Complaints
Disputes and complaints should be emailed directly to our support address. Your dispute or complaint will then be acknowledged within 2 working days and solved as soon as possible.
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We aim to deliver the best customer service and sales support in our industry. Let’s get you the answers you need as quickly as possible. Please select one of the following to get started. If your enquiry requires a phone call we will put you in touch with our customer services team.