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MyAD Choice Awards 2024 - Best Innovation!

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MyAD Choice Awards 2024 - Best Innovation!

The vote is open for the MyAD Choice Awards 2024 and we now move our category spotlight to the Best Innovation category!

Fishing Tackle has come a long way in the last 30 years, and it's thanks to innovation from the tackle companies with their latest products that we are able to not only fish in comfort, but catch a lot more fish than ever before.

In this category, we have hand-picked six products that our team feel have been the most innovative, and have completely changed the markets perspective into the future.

RidgeMonkey Advanced Boilie Crusher 

The RidgeMonkey Advanced Boilie Crusher is purpose built for fishing and will make light work of making boilie crumb for spod mix, ground bait or marginal work, with the ability to crush 1kg of boilies in under a minute.

An incredibly innovative product, which makes a job that would otherwise be tedious and time consuming, extremely quick and easy. The speed and volume it can crush makes it a unique product which now offers anglers an alternative way of feeding in large quantities, that has already led to the capture of several big fish. 


Trakker Tempest RS 100 Bivvy 

The Trakker Tempest RS 100 Bivvy represents one of the most significant advancements in bivvy innovation in modern history. The market leading Trakker Tempest ‘easy-erect’ shelter just got a whole lot quicker with the inception of the phenomenal ‘RKS’ technology – The Rapid Knuckle System – A patented hinge block on each leg of the bivvy means functionality has been enhanced further than ever before – Allowing set-up in mere seconds. Adaptive ventilation and the addition of a built-in peak make this the full package for any discerning carp angler, and is set to revolutionise bivvy development well into the future. 


Wolf X-Spod Orange/Black XSPOD 

The Wolf X-Spod Orange/Black is a unique floating spod with a compartment that splits four ways to deliver your bait both accurately and efficiently. Possessing the ability to be loaded two different ways, either in a two section configuration or by opening only one section. The shape of this spod has been designed to cast well in excess of 160 metres and can be filled with either particles, boilies, groundbait, pellets or liquids.

The bait lands and is released securely on impact thanks to the innovative use of 24 magnets, guaranteeing release on impact but also allowing you to even launch from the ground, which is unique to other spods on the market. The ultimate baiting tool for anglers.


Deeper Quest Bait Boat 

The Deeper Quest Bait Boat has emerged as a true game-changer in the bait boat market, redefining carp angling with its groundbreaking features.

From the intuitive autopilot to autonomous area scanning and advanced safety algorithms, navigating the waters becomes seamless and worry-free. With flagship CHIRP technology and an unprecedented 7-hour battery life, it stands as the epitome of innovation. Furthermore, its pioneering integration of a PVA hopper and active-vent technology ensures durability against humidity damage, setting a new standard for reliability.  This Deeper Quest Bait Boat is truly unique to anything on the market and is set to be a must have for anglers. 


Solar SP C-Tech Compact Sofa Chair 

Following the revolution of Solar’s market beating SP C-Tech Sofa Chair, Solar have introduced a much requested smaller version, delivering the same feature packed design as its larger brethren, but on a more compact, lighter scale.

Featuring an all encompassing ‘cup’ design, with Solar’s self-ventilating 3D Duradore Fabric. The fabric is fibbed to the frame so that there is no chance of sag whilst retaining the ability to withstand huge weights. Also utilising Spring Loc Adjustment which makes levelling as easy as clicking a button. The Solar SP C-Tech Compact Sofa Chair weights a featherweight 5.15kg, and packs down to a diminutive, transportable size. Making it the perfect fishing chair for every angler to be comfortable on the bank.


Summit Tackle Bobbin Kit

The Summit Tackle Bobbin Kit has emerged as one of the most innovative adjustable bobbins on the market, thanks to its versatile and sleek looking design.

The Colosseum bobbin is adjusted from the top making things far more easy to adjust unlike some of the competitors on the market, this feature enables the bobbin to be used in every fishing situation. If your fishing 50 yards or above you can use the bobbin in its running state, by increasing the tension on the ears allowing the line/braid to run freely underneath, for slack line fishing you can adjust the ears to grip your line or braid, allowing a perfect indication every time, and ensuring you see every bite!


How to vote

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Choose your category

This year there are six tackle award categories to vote in.

Each with six products per category.


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