Introducing Embryo Angling Habitats 2017 Calendar

This entry was posted on 1st December, 2016

Embryo Angling Habitats is a non-for-profit organisation which provides vital support to under-funded and community owned angling venues up and down the country, with a particular focus on protecting lakes from the increasing threat of predation. Founded in 2014 by Korda’s Danny Fairbrass, the organisation often runs at a loss in order to provide fencing solutions to the growing issue of otters eating and attacking prize specimen carp.

£7 from each sale of the Embryo 2017 Calendar goes directly towards otter fencing. Each calendar translates into 1m of fencing and Embryo also provides additional funding to those who can’t afford their own fencing. If you’re an angler yourself and you’re as passionate as we are about the protection of the nation’s carp, this is a great way to make a one-off donation and do your bit for preventing predation. This calendar also makes an excellent stocking filler for the angler in your life. If you’re someone who likes to keep organised on and off the bank, or you know someone who does, this is a perfect Christmas gift.

Poor water quality due to human chemical pollution caused otter populations to plummet across the UK, with the number hitting record lows during the 1970s. In order to protect these beautiful species from extinction, the UK government put in a number of measures to ensure that water quality improved and otter habitats were protected. These measures are still in place today and, as a result, otter species are thriving across the country. The rescuing of otters from the brink of extinction is widely regarded as one of the biggest conversation successes of recent history, however, it has come at a cost to the carp fishing community. Otters will target carp for food, often attacking the largest specimen fish. For a large fishery with lots of huge carp this is an issue but for the smaller fisheries, with only one or two prize catches, this can be utterly devastating. Restricted by otter-protection laws, fisheries are limited in their response to this growing problem. However, there is one way that fisheries can protect both their waters and otters – otter-proof fencing.



Any fishery owner will understand how expensive fencing their lakes can be, with costs easily escalating into the tens-of-thousands. Embryo aims to provide cut-price fencing solutions – only ever covering their costs and never turning a profit. However, just because the costs are cut-price it doesn’t mean that the service is. Stuart and Rob are Embryo’s expert fencers and have decades of experience between them – enabling them to put up a fence in a matter of weeks rather than the months it would take independent fisheries to do on their own. The pair pride themselves on the high quality of their work and they offer a number of different fencing solutions which will protect even the most awkward of venues.

As well as proving low-cost fencing and monetary aid to smaller fisheries, Embryo also purchases venues, transforming them into stunning syndicate waters in order to provide incredible fishing opportunities for the passionate carp angler.

As with every non-for-profit, Embryo relies on donations in order to operate – Danny himself has pumped £800,000 into the project in the last two years. However, he can’t sustain this project alone and he is calling on you – the avid carp anglers of the UK – to help him out.



This Embryo 2017 Calendar is a mere £7.99 – with a full £7 going directly towards otter fencing. To put this into context, just 1,000 calendars will provide the funds to fence a 10 acre lake. In return you get a high quality calendar, containing 12 stunning images taken by members of the Korda team. Each month also features a lunar calendar, as well as highlighting ‘hot days’ when you really want to think about getting out to the bank. What’s more, every month also features fascinating insights from ‘part-man, part-carp’ Simon Scott, so you can enjoy bite sized tips from one of the country’s top carp experts.

Everyone involved with the calendar has donated their efforts for free, including the Korda team members responsible for the stunning photography and Simon Scott, and Alpha Print – the printing press who brought these calendars to life – have run at a loss in order to cut printing costs. Similarly, Angling Direct will not be taking a single penny from the sale of these calendars.

From us, here at Angling Direct, as well as from Danny Fairbrass and the Embryo team, we thank you in advance for your contribution.

For more information about the work Embryo Angling Habitats does, or to find out how else you can contribute, you can visit the Embryo website: http://www.embryoangling.org/

Buy The Embryo Angling Habitats 2017 Calendar